IT Logic Group

IT services companies sell several distinct things to several distinct buyers. A single 'Services' page listing all of them serves none of them well.

The build gave each service line its own properly structured page, with the homepage acting as a router rather than trying to summarise everything at once.

The core difficulty was credibility. A company that sells technical competence is judged partly on whether its own website demonstrates it. Load speed, correctness on mobile, and whether links and forms actually work are all read as evidence.

Each service was given a page with a consistent internal structure: what it is, who it suits, what is included, and a direct next step. Consistency between them makes the offering legible as a whole.

The homepage was kept short, doing routing work rather than duplicating detail.

A restrained corporate visual system: clear hierarchy, consistent card treatments, and a palette limited enough that emphasis actually reads as emphasis.

WordPress build with reusable page patterns so additional service lines can be added later without a developer rebuilding the layout each time.

Technical SEO basics were put in place properly: unique titles and descriptions, a clean URL structure, an accurate sitemap, and correct heading hierarchy on every page.

Each service line now has a page capable of standing alone as a landing destination. Measured results will be added when available.

Giving each service its own page is as much an SEO decision as a UX one. A page that covers one topic thoroughly tends to serve both readers and search engines better than a page that covers five topics briefly.